Today: Closed
Sep 20, 2012

In the most recent episode of NBC’s sleeper hit drama “Parenthood,” it was teased that one of the main characters would be entering a story arc in which she deals with the painful reality of breast cancer. It’s not something you see brought up on television often; “The Big Bang Theory,” “CSI,” and “Survivor” certainly don’t make much of the topic, and neither do many other of the top-rated shows on television today.

But the fact that a network show is going this route proves that we as a country are not afraid to talk about breast cancer and are willing to go to great lengths to educate women about how to take care of themselves so that their families don’t have to lose a loved one to disease.

We here at Classic Kia are hoping to do our own small part by supporting the efforts of our parent company’s HerHighway campaign, which features a fleet of Kia vehicles that will travel cross-country during the month of October (National Breast Cancer Awareness Month) spreading the word about how to prevent and combat the disease.

The women driving the vehicles include breast cancer survivors, bloggers, journalists, and even women racecar drivers like Shea Holbrook and Ashley Van Dyke. It all just shows a national commitment to women’s health that we Round Lake Kia dealerships share, just on a smaller scale.

This probably won’t get the same attention that the upcoming episodes of “Parenthood” will, but all awareness for breast cancer is good awareness, and we’re just happy to see our organization doing its part in all of that.